What kinds of commercial visual content doES CREATIVE THEORY GROUP MAKE?


All kinds, from internal communication pieces to brand films, TV commercials and documentaries - but all with a focus on story and story driven content.

What kind of clients do you prefer?


We work with everyone from indie to big publicly traded international companies, and everything in


Our favourite clients are the ones who take risks, are great communicators, and whose confidence in the value of their product translates to trust in their collaborators.

Why do people come to CREATIVE THEORY GROUP?


More often than not because they are looking for someone who knows how to "tell a story" not just someone who can make a video.

Do you work with outside agencies?


Sure! We’ve had a lot of fun working with other agencies. We bring our own creative to the table by default, but we also love working with the outside creative from people at the top of their game.

Do you do animated projects?


We sure do.


We mostly work in live action, but if the story we want to tell is best told with animation, and if there’s an opportunity to truly elevate the form, we jump at the chance to do it.


Do you make content in Cantonese and Mandarin?

Yes and we have people on our team who are native speakers who ensure that we not only make content in the language we also make it well.

We also produce content in: Japanese, French, Korean and ThaiHow much does it cost?

How much does it cost?

More often than not less expensive than you think but our work does cost money.


Typically, Anywhere from $100 to $150K is a good starting point, though we’ll also work with a lot more.


If you’re a startup or an NGO with an idea or a great and powerful story we absolutely have to get behind, we can get creative with equity and economy.