Engage and motivate your audience!

From fans to filmmakers, at Creative Theory Group we specialise in content creation for the sports industry. 

With our deep knowledge and passion for the sports & fitness industry means we are the experts at creating ideas that set you and your brand apart.

Our team help brands communicate with their audiences with engaging and emotive content that boosts awareness, engagement and activation. 


We’re like an extension of your own marketing department, and we’ve become the trusted video partner for some of the industry’s most progressive sports brands.


Whether it’s a product launch, social media campaign or event, we can react quickly and deliver results that maximise your budget.

Some of the sports we’ve worked on:

Cycling – Running – Cross Training – Yoga – Boxing – Extreme Sports – Football – HIIT – Rock Climbing – Mountain Biking – BMX – Basketball – Gym Workout

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